(2-minute read) . . . This is a continuation from Part II. Or go back and start with Part I. PART III The Outcome (May 2016) After I discover the launch timeline error and then the imminent loss of CableCo’s marketing claim, it takes three months to get CableCo executives to accept the new information:… Read More $20 Million Error: Case study in technology product development (Part III-The Outcome)
(5-minute read) . . . This is a continuation from Part I PART II The Solution (March-June 2015) Creative problem-solving Diplomatically communicating the router launch timing error and its competitive ramifications is my priority. CableCo executives have long been axiomatically reciting the “Q3 2015” launch date both internally and with suppliers. As a result, they… Read More $20 Million Error: Case study in technology product development (Part II-The Solution)
(15-minute read) PART I The Problem (February 2015) Unwelcome discovery As of February 2015, CableCo projects that it will launch its next-generation WiFi router product in Q3 2015. The multi-billion-dollar company expects to be first to market with a device using the latest wireless networking standard, beating out all other internet service providers (ISPs) in… Read More $20 Million Error: Case study in technology product development (Part I-The Problem)